A few weeks ago I had the pleasure of spending the evening in Paris with the lovely Morgan of Local Blooms, capturing photos of her exploring the City of Light for her beautiful fine art floral design brand. When thinking of the best locations for her Paris branding photography, Palais Royal immediately came to mind. Located just one block from the ever-popular Louvre, this enchanting courtyard and garden somehow always manages to remain quiet and serene – a respite from the busy streets outside. With its soft, neutral color palette and sophisticated architecture, it was the perfect backdrop for Morgan’s effortlessly elegant brand.
Morgan was one of our Instagram giveaway winners, and it was truly such an honor for me to be able to create images that not only reflected her brand but also to document her love of travel and old-world beauty, with gorgeous styling by Petite Abeille Design. Scroll down to see more of this luminous evening!
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We started Morgan’s branding session by exploring the northern side of Palais Royal – walking through the rows of perfectly manicured lime trees which were just beginning to turn gold in the late summer sun.
In the center of the trees, you will find a beautiful French garden that, spring, summer, and early fall, is absolutely overflowing with roses. Boxwood hedges create several tiny squares, the perfect place to sit and read for a few hours. The courtyard is enclosed by covered galleries that are home to some of the city’s most prestigious shopping destinations including Stella McCartney, Rick Owens, and the legendary vintage haute couture mecca of Didier Ludot.
The large inner courtyard, the Cour d’Honneur, is home to artist Daniel Buren’s art installation known as Les Colonnes de Buren. These black and white columns, an ever popular backdrop for fashion bloggers, feel reminiscent of something you would find in a Tim Burton movie. Although the installation is over 30 years old, it still feels just as fresh and modern as the day that was conceived.
When Morgan told me her brand was all about light neutral colors with pops of French blue I knew that we needed to incorporate the beautiful Palais Royal doors into her session.
As the sun began to set we walked through the grounds of the Louvre to catch the last bit of golden light by the Seine. It was truly the perfect end to a dreamy evening and I will be forever thankful to have had the opportunity to meet dear Morgan and photograph her beautiful spirit and creations!